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Knowledge

New book by staff (12 December 2018) 

12 Dec 2018

New book from staff (12 December 2018) 

《香港媒體數碼發展報告2018》
ISBN: 978-9-888571-635

 

主編:傳理學院院長黃煜教授與新聞系高級講師李文先生
Editors: Professor Huang Yu, Dean of the School of Communication; and Mr Raymond Li, Senior Lecturer of the Department of Journalism

 

本書旨在探討香港媒體在新媒體技術的最新發展趨勢,內容分為四大部分,包括新媒體技術在新聞内容製作中的應用、對媒體商業模式的影響、媒體及通訊科技迅速發展的情況,以及香港用戶在媒體消費行爲的改變。


The Evolving Landscape of Media and Communication in Hong Kong 
ISBN: 978-9-629-373511

 

Editors: Professor Huang Yu, Dean of the School of Communication; and Dr Song Yunya, Associate Professor of Department of Journalism

主編:傳理學院院長黃煜教授與新聞系副教授宋韵雅博士

 

This edited volume provides case studies and analyses in various fields of Hong Kong’s communication sector: traditional media, new media, public relations and advertising, media education, media credibility, health communication and political communication.